Business Strategy of Human Resource Planning-Samples for Students

Question: Talk about the difficulties that are presented by globalization and the progressions that ought to be brought into training in the field of HR arranging. Answer: Presentation Human Resource Planning is fundamentally planned for satisfying destinations according to labor prerequisite. It helps in preparing enlisted assets for the creation of an association. Human asset arranging means to connect the business system with that of the activities of an association. It guarantees that the exercises of the association are done in a smooth way and it initiates individuals with the goal that the targets of the association can be figured it out. It goes about as a device that can help in guaranteeing future accessibility according to labor so as to effectively do the exercises of the association (Cummings Worley, 2014). Human Resource Planning is of essential significance as it can help in managing the outer condition factors. It initiates able and gifted work force and enrolls the correct individuals who can effectively contribute for the improvement of the association. Human asset arranging is the procedure that guarantees that certified people are selected in th e association who can address the issues of big business and give fulfillment to people (Sparrow, Brewster Chung, 2016). This paper talks about the difficulties comparable to work request and gracefully and how situation arranging can assist the HR with dealing with the outside changes successfully according to Australian business. Changes brought by innovation and its suggestions for HR arranging Huge scope innovative improvements are occurring because of globalization and it lessens the interest of incompetent work. This is one of the significant dangers that is presented because of globalization. Direct remote speculation just serves the profoundly gifted specialists and don't make a big deal about modest laborer. Conventional nature according to work has experienced a huge change by virtue of advances made in the field of innovation (Sparrow, Brewster Chung, 2016). It has made degree for inventive occupations that favor the individuals who are profoundly particular. There is shortage of new position openings and decay according to genuine compensation rate because of globalization on account of creating economies. The creating economies couldn't adjust with the new advances and as a result they were battling attributable to globalization (Kavanagh, Johnson, 2017). The work provision being executed will have negative ramifications on financial development in creating nation s inside which youngster work exists. Globalization will cause the assembling creating nations to receive the reward of exchange progression and a little offer will go to the rural delivering nations. Strategy corresponding to basic change like that of privatization implies that joblessness will increment in Australia since privatization is commonly joined by decrease comparable to request of work (Brotchie et al., 2017). Segment Changes and its impact on Human Resources Planning Retirement of the worker of an association has ramifications for the association. Retirement clears a path for a youngster to step into the association when an old representative strides down from the association. Experience helps in enhancing the information and ranges of abilities of an individual and the retirement of an old representative accordingly represents a test for the development and notoriety of an association. Modest number of retirement can affect the association and produces antagonistic outcomes for the association by virtue of loss of information alongside decay of sturdiness corresponding to authoritative worth (Hakansson, 2015). A zone that is vital for the association is according to loss of picked up information that happens when a worker resigns. The job of HR arranging is to discover how the fortify the procedure of information move from those workers who are planning to resign to that of the more youthful representatives. The information move can be guarantee d by the energy about the information on workers who are moving toward the retirement age. An atmosphere of shared regard alongside trust ought to be worked among the gatherings and authoritative conditions ought to be made by the human asset arranging so it can help the representatives inside the association to learn and develop (Tate et al., 2014). Another test according to HR arranging in Australia is comparable to making a motivator framework that empowers the representatives of more established age to remain propelled inside the association. The methods that are utilized for propelling the senior individuals contrast from that of the youthful workers inside an association. The human asset arranging frequently doesn't take perception of the way that necessities and desires for the senior representatives experience change with the progression of time (Amer, Daim Jetter, 2013). New instruments ought to be created by the human asset the board of Australia that would be suitable for the current element of the representatives. Progression Planning in Human Resources A substitution outline contains the rundown of all basic activity jobs inside an organization and the workers who are situated in different jobs and their competency that can end up being valuable if there should be an occurrence of future progression arranging. The representatives who have the applicable ranges of abilities alongside information for the specific position are labeled and in this specific technique the potential substitution are found in the association (Wolf Floyd, 2017). The subtleties of all the likely competitors alongside that of their age, aptitudes and experience can be found in the substitution outline. A serious examination is done with respect to the experience and range of abilities of the workers and the applicants who can best serve the specific position are then chosen. An association would thus be able to utilize progression arranging that can help in the distinguishing proof of inward KSAs (Knowledge, Skills and Abilities). Accomplishment at one level inside the association outline doesn't really mean accomplishment at the more elevated levels. The choices identified with worker choice ought to be founded on who can play out the best employment. In this period of globalization where there is such an extensive amount rivalry inner substitution outline ends up being incapable in the field of choice of the best up-and-comer (Crettenden et al., 2014). The activity positions at the more elevated level are progressively capable ones and they are subjectively not the same as those at the lower level. Individuals ought to be chosen and created based on their subjective contrasts. In the situation of progression arranging, individuals will in general get advanced till they arrive at a level where they can't address the activity difficulties. The cutting edge period of globalization is very serious and enrolling individuals to situate who don't have the range of abilities and fitness to legitimize their position and convey productive execu tion can destroy the notoriety of the association by abridging the development of the organization (Armstrong Taylor, 2014). Situation Planning in Human Resources Human asset arranging is worried about the utilization of apparatuses that can positively affect the lifestyle of the authoritative specialists. Situation arranging can go about as a compelling device that helps in considering conceivable fates and grasp diverse perspective with respect to the future that can end up being of enormous advantage for HR arranging in an association. They think about how the future can look like and this can be utilized as a key device for the advancement of the association. Situation arranging can help the associations in Australia to use its HR advancement powers that can end up being valuable for molding the matter of the association. The situations can end up being helpful for the evaluation of things to come of the organization and can render valuable assistance in the field of HR arranging (Cummings Worley, 2014). Situation Planning can go about as a down to earth option in contrast to that of key arranging as it can help in maintaining a strategic distance from the entanglements corresponding to expectation. Situation arranging can help in testing the view of individual from association by the assistance of investigation of stories that covers a wide range of likely results. Situation arranging is the measuring of elective future condition inside which choices with respect to future can be happened in Australian business so as to change the procedure of current reasoning that can help in improving the dynamic of the association. Situation Planning is useful in making different, disparate stories with respect to what's to come. The situations ought to be commonsense put together and based with respect to this present reality setting. It includes outside-in-thinking and the HR division should take a gander at the outer factor that has an effect available and assets of the association. Homogeneous gatherings can end up being one-sided and consequently inadequate for HR arranging (Kavanagh, Johnson, 2017). The HR arranging should cause note of assorted voices so the association to can make anticipating its premise and develop. The administrative work system ought to be thought of while completing the HR arranging. Numerous individuals these days take on occupations where they act like a self employed entity when contrasted with that of the worker. Re-appropriating provokes the customary ideas corresponding to work and this outcome in sudden deciding of the plans as in such sort of a case the bogus suspicions get s uncovered rather late (Crettenden et al., 2014). Globalization especially free development comparable to the products is a significant pattern on the planet anyway its way is frequently inconsistent. Innovation has significantly changed the idea of work and it has changed the manner in which business works. It will make divisions between that of data rich and that of data poor. The associations work w

Jonathan Franzen - the Discomfort Zone free essay sample

An individual History examiners of one keeps an eye on character by V Jonathan Franzens The Discomfort Zone is basically an assortment of Franzens articles distributed in The New Yorker that manage issues, life time encounters, both social and enthusiastic part of the writers life. This article will concentrate fundamentally on Franzens useful endeavor to make a self picture and simultaneously make it decipherable and thorough such that anybody could adapt to the issues and encounters he had during his development. The book contains six expositions : House available to be purchased, Two Ponies, Then Joy Breaks Through, Centrally Located, The Foreing Language and My Bird Problem which are written in a self-portraying, sequential way that empowers the peruser to follow his life from youth, youthfulness to his development. In the firts segment of the book, entitled House available to be purchased, Jonathan comes back to his family home in St. We will compose a custom exposition test on Jonathan Franzen the Discomfort Zone or then again any comparative point explicitly for you Don't WasteYour Time Recruit WRITER Just 13.90/page Louis after his moms demise, in endeavor to sell the house wher he went through the greater part of his time on earth. Here is the place Franzen shows his clever and comical brain, paying little heed to how genuine and grevious the situtaion is : ЂÃ'›I experienced the house and stripped the family photographs out of each room. Id been anticipating do this nearly as much with respect to my beverage. My mom had been excessively connected to the custom of her front room and lounge area to mess them with snaphots, however somewhere else each wndowsill and each table-top was a vortex in which economically encircled photographs had collected. (4) He thinks about his moms house to a novel which she persistently revamped and revised consistently. When discussing his moms lifetime battle to keep everything inside and outside the house all together, he feels the despairing nd disappointment with the manner in which things finished. On one hand he needed the house to be sold and even despised it , however on the other, as he says : Ã'› Id grown out of the novel Id once been so glad to live in, and how little I even thought about the last deal cost. (25) Franzen likewise figured out how to fit a portion of his political a social thoughts and conclusions in this area. He discusses the social circumstance in America during his youth which was molded by the possibility that the center average workers would consistently feel the obligation to its general public. He overhauls both liberal and traditionalist political idea of the time eing and places himself in the Ã'›middle: overwhelming, skinlike, mash smelling masses that reglued themselves to my dads work boots, there was only my family and house and church and school and work. (15) In Two Ponies we follow the life of Jonathan as a multi year old kid and his appearance on both family life and current social circumstances around him. The initial piece of this segment really gives a clue about the connections inside the Franzen family. He was growing up close by his two siblings, Tom and Bob, whom he acknowledged and regarded boundlessly. As per Jonathan, Tom is a genuine delegate of the social scourge of that period, a defiant youthful who fled from home in a quest for his own personality: Ã'› Late young people in rural areas like our own had out of nowhere gone crazy, fleeing to different urban communities to engage in sexual relations and not ot head off to college, ingesting each substance they could get.. For some time, the guardians were so startled thus embarrassed that every family, especilly mine, isolated itself and endured without anyone else Toms bed, conveniently made, was the bed of a child took away by the pandemic. (32) notwithstanding being a kid, Jonathan can give solace to his mom in times she felt pity and disgrace on account of Toms leaving. He is in this manner unconciously developing his enthusiastic quality and simultaneously holding with his mom more than ever. The voracious fixation on Charles M. Schulzs Ã'›Peanut Treasury is unconventional now and again. As he carries on with an existence of a very brilliant understudy, he quite often and at all events analyzes his neighborhood, school, companions, family with the Ã'›Peanuts. In his dream and in his fantasies he turned into a piece of that funny cartoon. In The Washington Post survey Birds on the Brain A writer uncovered his life as a geek, Bob Ivry composed : Ã'›ln that agitated season, Franzen looked for comfort in a private, exceptional relationship with Snoopy and the remainder of the Peanuts group. The adult Franzen can perceive any reason why his pre-adolescent mint-me would recognize so fanatically, and the explanation is no less terrible for its normality: Nobody grows up, or separated, in a funny cartoon. Charlie Brown speaks to an on going motivation for Franzen. The world as he knew it was formed by the thoughts from the very character. A considerable lot of his school exercises esemble a ton to the accounts in Ã'›Peanut Treasury, for example, the spelling honey bee, where he really discovered he was a lot of serious and appreciated uncovering his incredible information and his Ã'›geek soul to other people. ЂÃ'›Our minds resemble visual artists and kid's shows resemble our cerebrums, streamlining and overstating, subjecting facial detail to digest comic ideas. (40) Jonathan adores comic books and kid's shows the same amount of as some other kid his age, yet not at all like others, looking for another, better reality, he Ã'›sticks around significantly more than others, strangely up till end of his juvenile years. It is in this area that Franzen mentiones the Ã'›Comfort Zone , the indoor regulator mother and him. At that point Joy Breaks Through is one of the fascinating pieces of the book where Jonathan is in his pre-adult years and is opposing the regular high school enticements. Jonathan joins a gathering of youngsters called Ã'›Fellowship which was supported by the First Congregational Church. During an end of the week retreat with the Ã'›Fellowship the kids are occupied with various exercises typicall for such outdoors trips, but at the same time are appealed by different allurements (drugs, alcohol,sex and so forth) which are clearly taboo. Be that as it may, all Jonathan concernes about is the manner by which to maintain a strategic distance from Ã'›Social Death and not confronting the embarasement in the event that somebody discovered his moms letter where she tended to him as Ã'›Dearest Jonathan.

Three Books Nick Offerman Should Write

Three Books Nick Offerman Should Write My job entails a lengthy commute. This has been bad for my feelings of gentleness and compassion toward my fellow humans, but great for my audiobook habit. Ive listened to a whole host of different types of books over the last several months, and have  settled into something of a groove lately listening to books by comedians. My favorites of these as much because of their authors performance while narrating them as their content have been Nick Offermans two books,  Paddle Your Own Canoe and  Gumption: Relighting the Torch of Freedom with Americas Gutsiest Troublemakers.  Nick, of course, is a funnyman  par excellence known best for his role as the mustachioed libertarian carnivore Ron Swanson on  Parks and Recreation (which, sadly, has ended its run, but which lives on in the streaming devices in our hearts). The first of these volumes is essentially Offermans autobiography, although it doubles loosely as a homespun self-help book sprinkled with topical essays. Despite Offermans assurances that, in real life, hes  not Ron Swanson (dont listen to him; he is Ron Swanson), it basically reads like Ron Swansons treatise on a life well lived.  Gumption, on the other hand, retains Offermans gruff, no-nonsense approach, but applies it to short, appreciative essays about a number of great Americans, many of whom Jeff Tweedy and Laurie Anderson, for example wouldnt likely find themselves lauded in any history book. He celebrates presidents, abolitionists, a first lady, performance artists, a film director, an architect, and a late night TV host, just to name a few. Both books are hilarious, and Id bet that, given Offermans quality performance as their narrator, audio is the optimal format in which to enjoy these fine works. Unfortunately, there isnt any more enjoying to be done at the moment, since  Paddle and  Gumption are Offermans only two works. He may  be hard at work on a third one for all I know (although, to hear him tell it, hes probably in his wood shop or putting on a play somewhere or working his way through the Kama Sutra with his wife, Megan Mullally). But just in case Ol Nick needs to jump start his creative process, I have a few ideas about what his next project should be. I would enthusiastically read the following hypothetical books, because they would be un-hypothetically amazing. A music-centric coming-of-age novel.  Nick Offerman comes from a small, rural town in Illinois, and when he went off to college at the University of Illinois, he was smacked in the face by the sheer volume of cool music hed missed out on over the years.  In an age where anybody can use the internet to essentially find and listen to anything they want, whenever they want, this sort of story has a novelty to it, while the coming-of-age story is perfectly universal. I figure Offerman could parlay his considerable comedic gifts and his period of musical discovery into a fine, funny new adult novel, or even lower the age of the protagonist into YA territory and funnel the musical discovery through an older cousin or something. I imagine Eleanor and Park, but with more pot smoke and fewer abusive step-parents. A satirical biography of Teddy Roosevelt as written by Ron Swanson.  After listening to Offerman talk about the reverence he has for  Parks and Recreations creative team and his fellow actors, I doubt Nick Offerman would ever again fully inhabit his greatest role without their involvement. That said, he should totally do it. The real Offerman loves Teddy Roosevelt and the bulk of what he stood for conservation, self-determination, facial hair but Edmund Morris biographical trilogy has probably eliminated the need for any further peaks behind the proverbial TR curtain. The solution? Create something altogether different: a Colbert Report-style mock-biography written from the government-fearing, bear-wrestling perspective of Ronald Ulysses Swanson, the man who strove to meet Roosevelts ideas of masculinity and meaning. It would play up Roosevelts achievements and personality just as  Parks and Rec  exaggerated Ron Swansons, while also allowing Offerman the chance to subtly mock the 2 6th presidents backwards attitude toward most people who werent white male Americans. A How-To book on all the things I was too busy playing video games to learn how to do while growing up.  I am not the most handy person youll ever meet, but I am the  least handy person youll ever meet. Basically, if its any more involved than screwing in a lightbulb, Im not your man. But if Nick Offerman were teaching me, I bet I could learn. Who else is going to be able to instruct us how to, say, build a book case, repair a lawnmower, or catch, clean, and cook a fish with such a combination of hilarity and vigor? Nobody, thats who. Title suggestion:  This Will be No Fun at All, taken from the last line of the Pawnee Rangers episode of  Parks and Rec, where Ron starts his own troop of hard-nosed scouts known as Swansons. Im not saying Ill never forgive Nick Offerman if he neglects to write another book. All Im saying is that Ill be crushed and disappointed and take it as a personal message that the artist formerly known as Swanson doesnt want me to be happy. Its cool. Whatever. In seriousness, I really hope Nick takes on another writing project of one kind or another, even if it isnt one of my (brilliant, guaranteed bestseller) ideas. In the meantime, word came down yesterday that Mr. Offerman himself is bringing his humor-type show to the University of Kentucky, my alma mater (its March now, so Im mandated by the fine print on my degree to mention that I went to UK). Looks like Ive got some tickets to book. (Get it?  Book? Fine, Ill go now.)

Tesol - Observation Journal 1 Essay - 1327 Words

Observation Journal 1 Date: 13/09/2012 Duration: 1 hour Location: International House London Level: Upper Intermediate Teaching Aim: Past Subjunctive (structure lesson) Use of â€Å"I wish† for regrets and criticism Lesson Pace During the first half of the lesson the teacher moved at a particularly fast pace. Whilst understandably a swift pace is required in order to fit the breath of information into the lesson I feel this was to the detriment of student learning in some instances. For example when asking questions of students it was common for the teacher to answer before providing sufficient time for students to answer. This had the consequence of stopping all but the quickest students a chance to be involved with the†¦show more content†¦Teachers Manner Overall I felt the teacher was engaging and authoritative whilst also being able to display humorous traits which worked well to keep the class involved for the duration of the lesson. For the majority of correct answers the teacher would affirm the answer given by saying â€Å"good†. This was a positive aspect of the teacher’s manner as she used this phrase repeatedly as opposed to varying this affirmation with phrases such as â€Å"excellent† or â€Å"very good† which may have led to a degree of favouritism within the class. On one occasion however the teacher, in accompaniment to the introduction of a new concept, asks a particular student â€Å"is it clear?†. In a typical classroom setting I find it unlikely that any student would want to profess to a lack of understanding and thus the lesson moves on without really knowing whether or not the concept was correctly understood. In this situation a more appropriate tactic would have been to request the student provide an alternate example of the concept being taught. This would allow any lack of understanding to be identified whilst also presenting an opportunity for the teacher to involve the rest of the class when eliciting a correct response. Oftentimes the teacher would call students by nameShow MoreRelatedLetter Sample Essay1188 Words   |  5 Pagesof ESL and TESL Teaching Assistant Professor in the Department of Linguistics. I am currently a doctoral candidate at Ohio State University (OSU) in Columbus with a specialization in Foreign, Second, and Multilingual Language Education (within the TESOL program) and an additional interdisciplinary specialization in Educational Technology. I completed my dissertation oral defend in June and will officially graduate in this early August 2017. I look forward to contributing to your department by conductingRead MoreUnderstanding Chinese Learners Experiences Of Private Tutoring Essay1591 Words   |  7 PagesChentian Xia Student Number: 43755428 Entry one Yung, Kevin Wai, H. (2015). 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I am confident that my educational background and teaching experience enable me to make contributionsRead MoreMultimodal Theme Sets : Article Analysis920 Words   |  4 PagesBridging the Gaps: Multimodal Theme-Sets in the Global Composition Classroom Dr. Daniel Ruefman holds a PHD in Composition and Rhetoric/TESOL from Indiana University of Pennsylvania, A MA in Literature and Composition from Slippery Rock University of Pennsylvania, and a BA in Creative Writing from Edinboro University of Pennsylvania. Dr. Daniel Ruefman is the Associate Professor of Rhetoric and Composition at the; University of Wisconsin-Stout; The English and Philosophy Department College of ArtsRead MoreThe Teaching English Language Skills1650 Words   |  7 Pagesinteraction and speaking skills of them and their teachers. The qualitative data is used to take semi-structured teachers interview to know teachers opinion, belief and attitude towards classroom interaction and their learners condition. The classroom observation is completed by following Flanders Interaction Analysis Category (FIAC) technique (Flenders, 1963) which could help to know the teacher and students talk time in the classroom. The type of quantitative data explores the central phenomeno n for participantsRead MoreGood Language Learner- Rubin 19755558 Words   |  23 PagesTeachers of English to Speakers of Other Languages, Inc. (TESOL) What the Good Language Learner Can Teach Us Author(s): Joan Rubin Reviewed work(s): Source: TESOL Quarterly, Vol. 9, No. 1 (Mar., 1975), pp. 41-51 Published by: Teachers of English to Speakers of Other Languages, Inc. (TESOL) Stable URL: http://www.jstor.org/stable/3586011 . Accessed: 06/02/2012 03:41 Your use of the JSTOR archive indicates your acceptance of the Terms Conditions of Use, available at . http://www.jstor.org/page/info/about/policies/termsRead MoreAdult Esl Student Motivation for Participation in Advanced Language Learning6822 Words   |  28 PagesAdult ESL Student Motivation for Participation in Advanced Language Learning A. LANE IGOUDIN, M.A., PH.D. Published in 2008 by The CATESOL Journal, 20 (1), 27-48. ADULT ESL STUDENT MOTIVATION FOR PARTICIPATION IN ADVANCED LANGUAGE LEARNING 1 Abstract In recent years, TESOL has called for the study of the social and cognitive factors that affect adult English learners’ participation in formal language learning. This research project investigated the motivational processes of 10 adultRead MoreMotivators That Do Not Motivate: The Case of Chinese EFL Learners and the Influence of Culture on Motivation8163 Words   |  33 PagesTESOL QUARTERLY Vol. 39, No. 4, December 2005 609 Motivators That Do Not Motivate: The Case of Chinese EFL Learners and the Influence of Culture on Motivation JUDY F. CHEN The Overseas Chinese Institute of Technology Taichung, Taiwan, Republic of China CLYDE A. WARDEN National Chung Hsing University Taichung, Taiwan, Republic of China HUO-TSAN CHANG National Changhua University of Education Chunghua, Taiwan, Republic of China It is a capital mistake to theorize in advance of the factsRead MoreTESOL english answers Essay8761 Words   |  36 Pagesï » ¿1.Explain why is it more important to have a clear idea of learners needs in Business TESOL than in General English? 2.Describe the difference between an organization’s need and the cognitive needs of an individual? 3.Why is it important to consider the learners cultural background and interest when planning a class? 4.How can online sources and other electronic tools play important roles when designing and delivering a business class? 5.How can the lexical method be used to teach grammar

Essay on Autism Spectrum Disorder What Does the Diagnosis...

Megan Paonessa English 111 - L16 Sylvia Gilfillian â€Å"What does Today’s diagnosis of Autism mean?† December 6, 2011 Autism spectrum disorder (ASD) is a topic that is not addressed the way it should be. Many people have heard the work autism, but could not define it if asked. Two essays I recently came across, â€Å"Joey: A ‘Mechanical Boy’† written by Bruno Bettelheim and â€Å"Thinking in Pictures†, written by Temple Grandin, share the common topic at hand, autism. Both essays talk about the struggles autism brings to not only the one diagnosed with the disability, but those around him or her. Also, the essays also explore on how those with autism are treated and looked at differently. Autism is a complex†¦show more content†¦Rimland took great care of his son and did not believe that either his or his wife’s parenting skills were to blame. In 1964, Rimland published a book on his theory, Infantile Autism: The Syndrome and It’s Implications for a Neural Theory of Behavior. Rimland put stress greatly on the possibility of a b iological based reason for autism. Rimland’s book is written for more of todays understanding of autism, as a disorder dealing with the brain, known as a neurological disorder. He stresses that parenting styles have nothing to do with the outcome of autism. In Rimland’s book, he strongly emphasizes, â€Å"Autism is a biological disorder, not an emotional illness. Refuse psychotherapy, psychoanalysis and intensive counseling. These approaches are useless† (Health Counselor Magazine, Vol. 3 No. 6; June/July 1994). He is completely right, he is saying that the disorder is not from neglect or from emotional illness, but a developmental disorder. Nothing can prevent the disorder from occurring. It is strictly genetic. In the essay, â€Å"Thinking in Pictures† by Temple Grandin, she mostly talks about herself, because she is autistic. She believes in endless possibilities. She is extremely smart, and exceptionally talented. Along with this essay, she has written many books supplying information about the autistic mind. Grandin views everyday life in pictures. She states thatShow MoreRelatedAutism Spectrum Disorder ( Autism ) Essay1739 Words   |  7 Pagesconventions (Lai, 2014). These two observations would be the beginning of a disorder known as the Autism Spectrum Disorder. This developmental disorder, characterized by a range of deficits in different areas, is increasingly prevalent in society and in the media. While the exact numbers vary from country to country, according to Lai (2014), 1% of the general population is diagnosed with an Autism Spectrum Disorder. The range of this disorder has a detrimental effect on society, specifically the educationalRead MoreAutism And Asperger s Syndrome965 Words   |  4 Pagesevery day. Autism and Asperger’s syndrome is just two examples of them. Not many people know what or if they have this disorder until it is properly diagnosed, each and every year. 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People with Asperger s Syndrome have above average intelligence; the people on the other end of the spectrumRead MoreAutism Spectrum Disorder Research Paper1651 Words   |  7 PagesAutism Spectrum Disorder Research Paper What is Autism Spectrum Disorder? Autism is a mental condition, present from early childhood, characterized by difficulty in communicating and forming relationships with other people and in using language and abstract concepts. Autism does not only play a role at home, but it is also important at school. Teachers have to know how to deal with students with autism, and know how to teach them. Research shows us that in order for a teacher to teach a student toRead MoreAutism Spectrum Disorder1409 Words   |  6 Pagesare diagnosed with autism in the United States (Autism Speaks, n.d.). Can be diagnosed in all racial and ethnic groups, as well as every age group. In the 2013 publication of DSM-5 diagnostic manual, Asperger syndrome, Autistic disorder, childhood disintegrative disorder, and Pervasive Developmental Disorder- not otherwise specified (PDD-NOS) were merged into one category of ASD. This paper will explain what Autism Spectrum Disorder is, causes, signs and symptoms, diagn osis, treatments, clinicalRead MoreHistory of Autism, ASD, and AD1632 Words   |  7 PagesHistory of Autism, ASD, and AD Leo Kanner, a doctor at Johns Hopkins Hospital and the first self-described child-psychiatrist, first described what we now know to be autism in his 1943 paper titled, Autistic Disturbances of Affective Contact. He described a disorder similar to, but distinct from childhood schizophrenia. Autism, taken from symptoms of schizophrenia, described withdrawn symptoms or social interaction problems, and was included in the Diagnostic and Statistical Manual of Mental DisordersRead MoreIs Autism A Developmental Disorder? 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Although autism is a common disorderRead MoreVulnerable Populations: Children with Autism Spectrum Disorder914 Words   |  4 PagesVulnerable Populations: Children with Autism Spectrum Disorder Introduction: Today, we are seeing a rising increase in the occurrence of autism spectrum disorder (ASD) in children. What once used to be a rare disorder is now commonly recognized in the medical field as well as in the community. Not only is autism a health issue in itself, but many health issues come along with the disorder. This paper will discuss the description of the population, the top health issues and their relevance, and

House of Obedience Free Essays

The Bait-al-taa or House of Obedience is a provision in Islam law which gives husbands the right to demand obedience from their wives. If a woman leaves her husband’s home without his permission he has the right to force her to come back. The husband can claim â€Å"nushaz† or disobedience and order her to come back with a qadi (judgement. We will write a custom essay sample on House of Obedience or any similar topic only for you Order Now ) Once the woman returns she stays either at her husband’s home or in another living area (House of Obedience) which provides the woman with essential necessities. Divorce is not allowed unless the husband decides that is what he wants. In her short story â€Å"House of Obedience† Ihsan Assal rejects the idea of Bait-al-taa for it only hinders the progression of women in Islam. The short story â€Å"House of Obedience† by Assal follows the life of a young Egyptian girl named Nabila. Nabila is married off to a man at the age of fifteen and is very unhappy, she therefore runs away only to find herself living in the House of Obedience. The story opens in a court room where Nabila’s father gets exonerated for marrying Nabila off at such a young age. Nabila returns home to her parents but soon after learns that her court case has been reopened by her husband. She is taken away by a police officer, a soldier and a woman and is brought to the House of Obedience where her husband awaits her. The House of Obedience had a â€Å"sofa that was more like a swing. On either side was a cane chair, and in front was a small table† 12 other furnitures included â€Å"a wooden bed, large cupboard, a clothes peg. †13 Nabila is upset and saddened right away and cannot believe that she is being forced to live in the legal house. Her husband, Adil tries to reaquaint himself with Nabila but Nabila does not stand for it. She tells him that she will never like him and pushes away his advances. She refuses to eat the food he gives her and ignores him to the best of her abilities, â€Å"You think that the obedience verdict means that I have to give myself to you against my will? Adil, whatever you do I shall never in my whole life be yours. †14 Although Nabila gets visits from her parents and shares the misery and difficulties of living in a house of obedience with her mom she feels alone and trapped. One day, when the door was unlocked Nabila runs away from the House of Obedience and returns to her parents’s home. This attempt however, as well as her second attempt are not successful. Her husband comes with police to look for Nabila and makes her return to the House of Obedience. After carefully analyzing her options Nabila goes to her husband and asks for nushuz. This would certify Nabila as being disobedient and would relinquish her rights to divorce and alimony, the only right she would have left would be to leave the house of obedience. Although these are rather harsh conditions Nabila agrees to them for she is miserable living under the House of Obedience. Happy with the prospects of freedom, Nabila goes on about her day, this happiness however quickly fades. Adil returns to the legal house with papers that registered Nabila’s nushuz for the rest of her life and gave Adil the right to impose obedience whenever he felt like it. In other words, Adil could have Nabila return to the House of Obedience whenever he pleased. Nabila becomes angry and runs away to her parents’s home. Adil follows her and grants her a divorce for he realizes that no matter how hard he tries no House of Obedience will make Nabila love him. In the end, Adil and Nabila divorce one another, leaving Nabila to question her true feelings for Adil- did her anger towards the House of Obedience block her judgement and view of how Adil truly felt for her? Regardless, Nabila moves on with her life. This story captures the determination and strong will of a young female. It is only because of her wits she is able to leave the House of Obedience. This story shows us the difficulties living under the House of Obedience. You have no say in practically anything, you are a prisoner. Nabila is a rare case for not many women are allowed to escape the House of Obedience, she used her smarts to get out of a dead end and excruciating life that the law made possible. This story also shows us how the House of Obedience essentially served as a blockage to a marriage that might have worked out. If Nabila was not forced to stay in the House of Obedience and was allowed to stay at her parents’s house, she might have come to realize that Adil did infact love her. Instead she focused all of her time and energy on her hatred towards the House of Obedience, she didn’t have time to realize how Adil truly felt, â€Å" I started to cry when I heard the vow of divorce as though a dagger was plunged into my heart†¦. I felt some regret, for I had discovered suddenly that he really loved me. †15 The origin of Bait-al-taa can be attributed to the traditions of Muslim family structures. Women had to stay home, bear and raise children, and listen to their husbands in exchange for financial support. If she was to ever leave without her husband’s consent then the husband has every right to demand her to comeback home. When she does return it is advised that people and neighbors are near, this way they could hear the women scream and be witnesses to her treatment. This shows that many women faced the potential of being beaten by their husbands. For the most part, Bait-al-taa is used by husbands to avoid paying alimony upon divorce, if a woman refuses to go to the House of Obedience, she forfeits her right to alimony. 16 Bait-al-taa is used as another tactic by men to enforce their authority and control over women. Under Bait-al-taa women have no say at all, if they leave the house of obedience they are forced to return and if they refuse to go they give up their alimony, which many women need to support themselves financially. Women also cannot get a divorce until they can legally prove that their marriage can no longer be continued in a healthy manner. All of these restrictions and burden of proof are placed on women. In the 1920s the Egyptian Feminist Union fought long and hard to try to outlaw Bait-al-taa but they were not successful. The Egyptian Feminist Union tried to show the government that women deserved the right to ask for a judicial divorce, many other Egyptian groups also tried to abolish bait-al-taa but they too were unsuccessful. It wasn’t until February 1967 that an amendment to the Bait-al-taa was passed that outlawed the usage of police officers to force a woman back to her home17 and later in the year it was completely ended. 18 Unhappy marriages are the cause of women running away and age plays an important role in this decision. As time passes our ideas and perspectives begin to change. In the beginning of Islam girls were being married off at the age of 8, this practice was understood and accepted. However, with time people started to disagree, this was especially true in Egypt in the early and mid 1900s when bait-al-taa was being widely practiced and Egyptian Feminist were beginning to emerge. Age correlates with maturity and therefore, the Egyptian Feminist Union rallied and petitioned the government to set an age limit on marriage. After some deliberation the Parliament agreed and declared the minimum age for females to get married was sixteen and for males eighteen. Although, this is what the Egyptian Feminist Union wanted, it was not a complete win. This new law helped the middle and upper class families who wanted to educate their daughters while it hurt the lower class families for they had to continue providing for their daughters for a longer time. Also, this law was not followed regularly, people began to create fake birth certificates and worked around the system to get what they wanted, â€Å"my father was not punished for having me married off when I was a legal minor. 19 This law gave females more time to themselves before they got married but it also reinforced the idea that males were more important; under this law males were expected to finish school and get degrees while girls were not. 20 After reading â€Å"The House of Obedience† it is clear that Assal does not agree with the Bait-al-taa and wanted it to be removed and I agree with her completely. Bait-al-taa goes against some of the fundamental beliefs of Islam, Islam says to â€Å"not take revenge on your women’ and ‘Be gentle with them or leave them respectively. 21 Women are supposed to be companions and partners to their husbands not their slaves. Bait-al-taa only causes friction, anger and resentment between the couple. The husband gets upset at the wife for leaving, and the wife gets upset at the husband for keeping her in captivity, this causes violence to erupt and nothing is solved. The Bait-al-taa gives too much control to men and leaves women weak and defenseless, â€Å"the bait-al-taa is more dangerous than prisons for criminals: the prisons are guarded by men invested with authority by the law†¦Ã¢â‚¬ ¦ The husband is clearly and involved guard. No one controls him†¦. he can insult her and hit her and the courts will not consider this behaviour to be outside his legal rights. †22 No one wins under the bait-al-taa, its principles are not found in the Quran, Hadith or Sunnah. It goes against Islam and contradicts many laws in societies. For example, how could a husband get away or not be punished for beating his wife and keeping her in a house against her will while they’re laws to protect citizens from bodily harm? The idea of Bait-al-taa is very contradicting and getting rid of it was the right thing to do. How to cite House of Obedience, Papers

From Fly-Girls to Bitches and Hoes free essay sample

Fly-Girls Joan Morgan What qualities of hip-hop music and rap artists does Morgan admire or appreciate? What fears does she have for raps female fans and for the artists themselves? To what extent do you agree with Moorings assessment of the misogyny, anger, and despair expressed by hip-hop? Although Morgan addresses the negatives to hip-hop music and rap, she also highlights what she appreciates and admires about It.The things she values In this style of music Is that It offers a rare opportunity for black men to voice their despair, ND she values the fact that Its popularity provides a channel for a strong voice commenting on their communities. Morgan argues that listeners should hear these sexist and angry lyrics as a sign that large-scale changes that are necessary in the opportunities available to black men. Morgan fears that black men and women are in a perpetual state of anger, willing to sacrifice themselves and each other in their despair and feeling fatalistically sure that they will hardly live into responsible adulthood. We will write a custom essay sample on From Fly-Girls to Bitches and Hoes or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page She is aware that one sign that rap music is not a productive solution-? in addition to the misogyny it promotes -? is that women participate in the sexism of rap videos and seem all too willing to sacrifice self-esteem to be a part of the rap culture. Thus Moorings call to address the problems rap music identifies is really a call for two things: an outlet for black mens frustration that enables their voices to be heard without requiring black women to be demeaned in the process, and a change in the opportunities available to black men.She also fears the violence in the music and points at this as evidence of despair. I agree with Moorings claims because writing and singing are outlets for people to express their emotions and issues. I feel that lyrics all have a deeper meaning and purpose to them than Just the actual words being said. Morgan makes valid points and explains and addresses how and why misogyny, anger, and despair are expressed by hip-hop in a professional manner. Moorings connections are unmistakably relevant and I agree with her claims completely.

Yahoo Case Management Essay Example

Yahoo Case Management Essay Yahoo! is a digital media company that delivers digital content across the World Wide Web. Yahoo! operates across the globe reaching to the Americas, EMEA, and the Asia Pacific. They are headquartered in Sunnyvale, CA and currently employees 13,600 people at the end of the FY2010 year. Yahoo! ’s current mission is to connect people to their passions, their communities, and the world’s knowledge. Yahoo! rovide many different services to their users and a one stop place to browse the web, check email, look at the news, check current finances, and much more. They have a place for small businesses to keep track of emails and websites. Yahoo! gets most of their revenue through selling display and search advertising. Some of their current objectives and strategies are to provide their users with the most update and efficient information possible. They want their users to be happy and continue using their site to satisfy their needs. There are eleven people within Yahoo! s top management. Ross B. Levinsohn was named CEO after Scott Thompson resigned from his position as CEO. Thompson had fraudulent information on his resume and one of Yahoo! ’s third party member found it. Yahoo was in the process of suing Facebook for supposedly stealing patents from Yahoo!. Facebook is now countersuing Yahoo! , saying that Yahoo! was the one who stole the patents. Yahoo! ’s demographics stated that more men viewed Yahoo! than women. No matter what someone’s income was wasn’t a determinant of whether or not they used the site. The political and legal segments of the firm refer to the laws and regulations of companies that react in industries with competitor companies. These rules and regulations may be set within the firm by the Board of Directors or outside of the firm by government policies. Yahoo! ’s Board of Directors are the ones responsible for setting the standards for the company’s officers, directors, and employees. Yahoo! has a very strong competitive environment. Some of Yahoo! ’s direct competitors include: AOL Inc. , Google Inc. , Microsoft, Face book Inc. All of these companies compete in the Internet Service Providers industries. We will write a custom essay sample on Yahoo Case Management specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Yahoo Case Management specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Yahoo Case Management specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Each one of these companies may be in a similar industry but they each have different company beliefs. The threat of new entrants is relatively weak. Although the Internet does provide ease for anyone at any time to create their own website, for them to actually be compatible with Yahoo! there many entry barriers they would have to consider. Some of the opportunities that we found for this company included: increased mobile content consumption, increasing digital advertising, merging positions with AOL Inc. , a distribution strategy centered on using the popularity of social networks. Some of the threats included: the intense competition, decline in market share, increased dependence on advertising revenues exposed Yahoo! to business cycles. The number of users that access Yahoo! ’s many different applications is one of the biggest strengths that they have. This large customer base attracts many different companies looking to advertise on Yahoo! ’s websites. In the United States alone, Yahoo! attracts 187 million users. That is more that Google (176 million), Facebook (154 million), and AOL (114 million). Its company leads in 12 different online categories with Yahoo! Finance being one of the biggest ones. HISTORY Yahoo was found by David Filo and Jerry Yang, PhD candidate in electrical engineering at Stanford University, in February of 1994. It started as a hobby that began a new way that people communicated across the globe. They started making lists of their favorite links and spending more time on that than on their doctoral dissertations. Yahoo! is an acronym for â€Å"Yet Another Hierarchical Officious Oracle†, but they both said they chose the name because of the definition of Yahoo! : â€Å"rude, unsophisticated, uncouth. † (Yahoo! History, 2012)Yahoo! had its first million hit in 1994. They knew they had a fast growing business, due to the heavy flow of traffic on their site. They met with many venture capitalists, until the met Sequoia Capital which is a â€Å"well regarded firm who has had many successful investments such as, Apple Computer, Atari, Oracle and Cisco Systems†. (Yahoo! History, 2012)Sequoia Capital agreed to invest in yahoo in April of 1995 and invested nearly $2 million in them. Once things began to look up they started look for a management team. Tim Koogle was their first hire and CEO. He was a veteran of Motorola and he was also an alumnus of Stanford University also with a degree in engineering. In April of 1996 they had a success IPO launch and had 49 employees to their company. Yahoo! is currently the leading global internet communications provider. It offers a broad network to over 345 million people worldwide. www. Yahoo!. com reaches out to audiences all across the globe; it is the No. 1 internet brand across the globe as well. Yahoo! is currently headquartered in Sunnyvale, CA with other offices in countries like Asia, Europe, Australia, and Latin America. During the year end of 2010 Yahoo! had a 2. 1% decrease in revenues compared to 2009. Yahoo! ’s operating profits had a 99. 8% increase over year 2009. Yahoo! ’s net profit for 2010 was $1,231. 7 million compared to $598 million in 2009. MISSION/OBJECTIVES/STRATEGIES Yahoo! ’s vision is to â€Å"deliver your world, your way. † They do that by using technology, insights, and intuition to create deeply personal digital experience that keep more than half a billion people connected to what matters most to them. Their mission is to connect people to their passions, their communities, and the world’s knowledge. Yahoo! s objective for their business to survive is to provide maximum services and quality to their users to be able to find what they are searching for on their site. Yahoo! needs to increase the amount of users that use their search engine and be able to provide quick services to their users. Yahoo! needs to focus on the important applications and be able to provide for the users who use their services. Yahoo! ’s strategies are to increase the number of sharing of content and services to be able to ensure their users are happy with their services. Yahoo! should also provide services for their users all across the globe. Industries/Products/Competition Yahoo! ’s main industry is internet information providers. They provide the world with a one stop place to be able to search the World Wide Web and keep a check with the latest news and finances. â€Å"Yahoo! ’s offerings include Yahoo! Mail, Yahoo! Messenger, Yahoo! groups, Yahoo! Answers, Flickr, and Connected TV. † (Business Discription, 2012) These provide a wide variety of communication and social services to users and small businesses. Yahoo! ’s key products and services include News, Email, Music, Video, TV, search services, local advertising, social networking and mobile applications. Most Yahoo! ’s services are free of charge but some of their offers do cost a small fee. Yahoo! ’s revenue is based off of their offerings. Yahoo! ’s free email is available so you can keep in touch with friends and family across the globe. Yahoo! offers a lot of services to different types of people globally. They have a place for your small business to be able to create and maintain a domain, an email, a website, and lastly a place where you can sell your products and services online to customers across the globe. Yahoo! is a great one stop shop for the latest news and weather. Yahoo! ’s top competitors are Google, MSN, and AOL. They have to keep up with the latest trends to be able to be the best. Unlike Google, Yahoo! offers many different services right on their homepage. You don’t have to search for the weather or news its right there on their homepage. Yahoo! is a great site to use when you just want the latest on what’s going on. Top Management There are seven employees on board for the top management position of the company Yahoo! Inc. The Interim Chief Executive Officer, Executive Vice President and Head of Global Media are Ross B. Levinsohn. Levinsohn is accountable for all of the company’s digital media business, which include the strategy, partnerships, vision, engineering, and content structure for all of Yahoo! ’s properties and global experience. Michael J. Callahan is the Executive Vice President, Secretary and General Counsel. In 2007, he became the executive vice president. Before he took on the role as the executive vice president he was served as the senior vice president. Callahan is in charge of the public policy and worldwide legal affairs. Callahan advises Yahoo! ’s board of directors on corporate and strategic governance issues. David Dibble also serves as one of the Executive Vice President and is also over the Central Technology Organization. Dibble job requirements is making sure Yahoo! up and running efficiently all over the world. He has to be make sure that the basic technology, information security and application management are running smoothing as well. He is also responsible for charting a clear transportation roadmap for Yahoo! maps and directions. Dibble is also required to make sure the performance of the site is running up-to-date too. David Filo is the co-founder and chief at Yahoo! Inc. Filo is from Louisiana and co-founded Yahoo! Inc. in 1994. He job requirements is to direct the industrial operations behind Yahoo! Inc. and is the key technologist. Filo takes credit for helping construct Yahoo! into the most vastly trafficked website and a popular name brand. Timothy R. Morse is the Chief Financial Officer and Executive Vice President. Morse manages Yahoo! ’s finances, mergers and acquisitions and investor relations. Rich Riley became the American Executive Vice President in April of 2012. He handles all of the operations for consumers, partners, and advertisers in the American regions and all the go to market activities. Riley has been with the company for thirteen years and he was the created of the toolbar that we still use today. In 2009 he became the Senior Vice president and the Managing Director in Europe. Riley help Yahoo! back on track when it was down in the weakest region. Rose Tsou was the general manager in 2000 and got a promotion in April of 2007 to where she was is now as the Senior Vice President of the APAC region. Tsou duties are to manage Hong Kong, Southeast Asia, Korea, India, and Taiwan. Tsou is on the board in New Zealand and Australia for the joint venture operations. In 2001, she help productively formed the internet brand with Taiwan. She helped with the formation of Wretch which is now one of the hottest blog and photo site. David Windley is the Chief Human Resources officer and the Executive Vice President. He is the team leader of the global human resource team. Windley is responsible for motivating the company’s global strategies with talent and culture and organization efficiency. Mark Morrissey is Senior Vice President of Core Platforms. He looks after the foundational platforms, technology and research to allow customers products and leverage of Yahoo! s data store. He is accountable for our display advertising, information and analytical platforms, consumer and global platforms, and the Yahoo! labs. Christophe Parcot is the Senior Vice President and Managing Director of Yahoo! EMEA. He oversees all the go-to-market behavior and operations for consumers, partners, and advertisers in the EMEA area. He is responsible for all the sale s operations too. Shashi Seth is the Senior Vice President, Connections of business. He is responsible for all the company interactions with all of its 700 million users. The connections group is he responsible for Yahoo! Search, Mail, Flickr, IntoNow, Messenger, Answers, Groups, and the social bar. Current Issues One major issue involved with Yahoo! Inc. is dealing with the resigning of the Chief Executive Officer, Scott Thompson. He stepped down from his position on May 13, 2012 after only being the CEO for a short four month period. Thompson exaggerated his credentials he received from Stone Hill College. Thompson was the former PayPal president and was hired by Yahoo! in January of 2011. He was hired because Yahoo! as hoping that Thompson would help end the Web portal from struggling. On May 3, 2012, a principal shareholder with 5. 8% stake in Yahoo! , Daniel Loeb revealed that Thompson’s degree had fraudulent information. Loeb stated that Thompson had only received his accounting degree but not his computer science. Thompson leaving will be very costly for the company. Thompson will receive his annual base salary of $1 million, his hiring bonus of $1. 5 million in cash money and also $5. 5 million in stock. According to regulatory filings, he will also get an incentive equity award that is valued at $5 million. He is also entitled to compensation two times the amount of his annual salary. After the resigning of Thompson, this is the third CEO to be discharged from Yahoo! within the last eight months. Yahoo! Inc. might suffer a negative impact on its shareholder’s trust. Yahoo! is one of the biggest brand names out there but it has not been performing up to par. Even though Yahoo! is a big name brand, it is performing very inadequately within the last few years. Some of the biggest social networking sites have been taking over Yahoo! ’s market share. Yahoo! Inc. market share is dropping. It went down 2% points just since September. In September 2011 Yahoo! had about a 15. 5% market share of searches in the United States and now in the month of May 2012 it has dropped to 13. 5%. Since the market share has been declining for Yahoo! , Google and Bing have been gaining in market share. With the new CEO in office hopefully there will be some new changes into getting Yahoo! market share value back up to where it should be. With all the new changes Yahoo! is going through and Levinsohn is in office as the interim chief executive officer, he is faced with a big crisis. Levinsohn has to make the choice to sell some of the stake in Alibaba back to the internet company for seven billion dollars but Daniel Loeb will approve the transaction. Alibaba is one the largest internet based company where you can trade with other companies, shop, and it has a search engine based in China. Yahoo! China and Alibaba formed together in 2005. Some reports found that Yahoo! the company’s performance and graphics have been going downhill the past eight years. The company’s management problems are not helping. The internet traffic site has gone down . 7% within a year. The market cap is falling too. In the year of 2006 it a value at $54. 9 billion and now in 2012 it is $17. 26. In April of 2012 it was $18. 8. Yahoo! ’s revenue growth has been falling as low as -13. 20%. The expenses at Yahoo! keep rising and is over $1 billion where as it was just in the millions a couple of years back. Hopefully with all the new changes taking place Yahoo! Inc. can get back on its feet and get back where it use to be. Also another major issue going on with the company Yahoo! is their lawsuit with Facebook. Yahoo! is claiming that Facebook has stolen ten patent ideas from Yahoo!. The patents that Yahoo! s claiming that Facebook stole from them are: †¢Ã¢â‚¬Å"U. S. Patent No. 6,907,566 Method and system for optimum placement of advertisements on a webpage, †¢U. S. Patent No. 7,100,111 Method and system for optimum placement of advertisements on a webpage, †¢U. S. Patent No. 7,373,599 Method and system for optimum placement of advertisements on a webpage, †¢U. S. Patent N o. 7,668,861System and method to determine the validity of an interaction on a network, †¢U. S. Patent No. 7,269,590Method and system for customizing views of information associated with a social network user, †¢U. S. Patent No. 7,599,935 Control for enabling a user to preview display of selected content based on another users authorization level, †¢U. S. Patent No. 7,454,509 Online playback system with community bias, †¢U. S. Patent No. 5,983,227 Dynamic page generator, †¢U. S. Patent No. 7,747,468 Contents consignment sale system and method for networking broadcasting, †¢U. S. Patent No. 7,406,501 System and method for instant messaging using an e-mail protocol†. (Yahoos 10 patents that it claims Facebook infringed, 2012) Now Facebook is in the process of countersuing Yahoo!. Facebook is claiming that Yahoo! is infringing on their patents. Sociocultural Sociocultural is defined as â€Å"the concern with a society’s attitudes and cultural value†. (Hitt, 2009) Yahoo! ’s value shapes the culture and defines the character the company. The value and culture is at the heart of what they do and who the company is. The value that Yahoo! is committed to is achieving integrity. Leadership is earned and should never be taking lightly. Yahoo! aims to have a faultless implementation and does it best to achieve the quality. (Yahoo Investor Relations, 2012) Changes in social trends may impact the demand for a company’s product and availability as well as the business production and marketing activities. These trends can also affect individual’s willingness to work. The sociocultural environment influences individual’s expectations, attitudes, achievements, and responsibilities of the company and its management. Management firms take into consideration several external elements when doing an external assessment of the business. Political factors dissect the legal, political, and governmental aspects of a business and include such things as: government-driven tax laws, trade agreements, regulated prices, incentives, and manufacturing requirements. Political stability is an important consideration. Social factors are another key element which includes the way Americans work, live, produce, and consume. With the aging society of America, billions of people who are outside the US may be in market for American products. Demographics The demographics for Yahoo! Inc. by age and gender that look at Yahoo! on a daily basis are compared to the population of the users on the internet in general: Yahoo! : Internet Users: Below 24- Men 13%, Women 12%Men 9%, Women 37% 25 to 34- Men 15%, Women 10%Men 9%, Women 8% 35 to 44- Men 11%, Women 8%Men 8%, Women 7% 5 to 54- Men 9%, Women 6%Men 7%, Women 4% 55 to 64- Men 6%, Women 5%Men 4%, Women 3% Above 65- Men 4%, Women 1%. Men 3%, Women 1% From this distribution of the ages and gender, Men look at Yahoo! Inc. or use the internet more than women do. This is probably true because Yahoo! offers more for the male gender with the Yahoo! Sports and Finance tabs. When looking at the location for the United States, Massachusetts rank number one in the st ate that visited Yahoo! the most. California was second and Texas ranked third. Then you have Georgia, Washington, New York, Virginia, Illinois, Florida, and then Indiana. It is very close for race for the states coming in fourth through tenth. When looking at the global distribution the United States ranks number one for the most use out of the websites. The Philippines, Indonesia, Egypt, Romania, Malaysia, Hong Kong, India, United Kingdom, and Taiwan are in a close tie with what global country uses the website the most. Yahoo! Inc. leads its rival’s with the amount of user traffic. Yahoo! ’s website is clicked on globally with over 2. 4 billion page views though out its 25 international website and the 13 languages you can choose. Yahoo! lso attracts more the 627 million visitors a month. This reaches about 47. 4% of the global population. Yahoo! Inc. headquarters in Sunnyvale, California but has offices all the world including India, Latin America, and China. Yahoo! Inc income distribution levels are closely similar to each other no matter the income of the house hold. The users whose average income ranges from $0-$30k, $30-60k, $60-$1 00k and $100k-+ are similar to the general population. The households where the income is $100k and more looks at Yahoo! closely the same as the households where the income is $0-$30k. The ethnic mixes of the web searchers for Yahoo! are the African, African American, Asian, Caucasian, Hispanic, Middle Eastern, and other. The African Americans’ spend more time searching with the website Yahoo! then the Middle Eastern. The Asians and Caucasians spend more time on the website than any other race. The Hispanic and Africans are viewing the site about the same percentage. Economic Environment The economic environment includes the consumer price index, gross domestic product, and the strength of today’s dollar. Yahoo! Inc. needs to have correct information about our economy. Yahoo! ’s expenditures by their advertisers have a tendency to have a recurring cycle, reflecting overall economic environment and budgeting and buying patterns. Yahoo! Inc. gets most of their revenues from the advertising. If any advertising decreases then that can result in the revenue for the company. Yahoo! Inc is very dependent on their brand and a mishap on the brand name can result in cost-effective conduct could hurt the business operating cycle. The earnings of Yahoo! depend on the customers and how much the advertisers are spending on their websites. This year the decision was made to ramp up election coverage by partnering with ABC news, a new web show â€Å"Remake America† and a new blog â€Å"The Signal†. Wayne Powers, Yahoo! ’s SVP of North America sales, stated that the company sees this as a real opportunity and focus for the year. He also stated that Cox Digital Solutions will be the exclusive company for the political issues and advocacy advertising. Powers explained how Cox would be focusing campaign money specific to issues that deal with jobs and health care while Yahoo! ’s sales team would be working with advertisers that wanted their messages tied into the high-traffic election issues. Yahoo! ’s outgoing CEO Thompson had stated that data will attribute to the company’s turnaround and play a major role in the multiplatform political advertising capabilities. Political/Legal Environment The political and legal segments of the firm include all of the external issues and benefits relating to the firm. First off we would like to mention the privacy bill of rights as one of the major trends under the political and legal environment. This bill has a purpose of protecting consumer’s privacy from the data collected online. This bill of rights is said to be voluntary but as of right now we know that Yahoo! Google, AOL, and MSN have agreed to become a part of this. The pushing of this bill requires search engine sites to add a â€Å"Do Not Track† device to the website. If the consumer chooses this device, said to be represented by blue triangle icons on the edges of some digital ads, then a direct indication will be sent to the companies that colle ct this records for advertising purposes. The indication will let the companies know that the user does not want to be tracked. Currently there are many lawsuits between the companies of Yahoo! and Facebook. Yahoo! irst eluded that Facebook was responsible for stealing ten patents from the company. This statement from an article explains more, â€Å"Yahoo Inc sued Facebook Inc over 10 patents that include methods and systems for advertising on the Web, opening the first major legal battle among big technology companies in social media. † (Yahoo sues Facebook for infringing 10 patents, 2012) Through reading this article we saw that Yahoo! had not decided to take their issues to legal term until after the announcement of Facebook’s public offering that could have resulted in Facebook being valued at $100 billion dollars. Many people know of the financial duress Yahoo! has incurred over the past couple of year and wonder if this is a means of acquiring capital. A spokesperson of Facebook, Jonathan Thaw says,† Were disappointed that Yahoo, a longtime business partner of Facebook and a company that has substantially benefited from its association with Facebook, has decided to resort to litigation. † (Yahoo sues Facebook for infringing 10 patents, 2012) Many people also feel that this could not have been a smart move on Yahoo! ’s behalf, since Facebook was responsible for many of Yahoo! s benefits. We now know that Facebook has retaliated and now has a pending lawsuit against Yahoo!. There recently have been many new partnership made on Yahoo! ’s behalf. Some of these partnerships include Yahoo! merging with ABC News and LG Electronics. Yahoo! has also introduced Genome, which was created by Yahoo! this year in hopes of bettering online marketing campaigns. We feel that politica lly Yahoo! will benefit from the Genome. One of the main reasons for creating such a program for Yahoo! was to increase their ROIs. Genome was designed to help marketers organize campaigns to help meet their objectives and build brand value. The News segment of Yahoo! is revolving daily touches on subjects of U. S. news, local news, business news, entertainment news, sports, politics, technology, health, travel, sciences and opinion news. Yahoo! conducts annual business human rights webcasts. The new partnership with ABC is based on using mobile devices to directly channel users through apps. The users can enter to win prizes after watching their favorite shows. The application is title Yahoo! IntoNow mobile application. By using the IntoNow application viewers can chat about their favorite shows through Twitter and Facebook. Technological Environment As we know that Yahoo! is a digital media company, and an Internet Web based company, the technological environment is very important to the growth of this company. In today’s society digital media is one of the fastest growing industries and also one of the fastest growing industries the world has ever seen. Yahoo! has a developer network called Yahoo! Geo Technologies. This section of Yahoo! lets users create individual portfolios and share them via Internet. Not only does Yahoo! Inc. ave a private technologies section where you can find the latest information on all of the upcoming technologies; you can blog about it, and read technologies news headlines as fast as they are put online. Yahoo! has made itself available through all of the â€Å"smart† technology, purchasing itself an â€Å"app† where you may access this portal thro ugh any smart device such as cell phones. Competitive Environment Yahoo! has a very strong competitive environment. Some of Yahoo! ’s direct competitors include: AOL Inc. , Google Inc. , Microsoft, Face book Inc. All of these companies compete in the Internet Service Providers industries. Each one of these companies may be in a similar industry but they each have different company beliefs. The mission statement of Yahoo! says,† to connect people to their passion, their communities, and the word’s knowledge†. Google provides the largest catalog of web sites and other material, and makes this material available to anyone who can get an internet connection for free. Google’s automatic search technology helps consumers find instant access to significant information from their online catalog. Microsoft’s mission â€Å"our missions and values are to help people and businesses throughout the world realize their full potential. About Microsoft, 2012)† AOL is just an internet service provider who combines the influence of the Internet with its own standard services. Industry Analysis First, the threat of new entrants is relatively weak. Although the Internet does provide ease for anyone at any time to create their own website, for them t o actually be compatible with Yahoo! there many entry barriers they would have to consider. For this reason many people could argue that the threat of new entrants would be high because of the ease of creating new websites but in no way would the enter being a direct competitor of Yahoo! hat would take much time. Since we know that Yahoo! was established and has been successful for many years, we can also conclude that this company has faced many issues in getting the business brand where it is today. Some of the barriers to entry include: capital investments, economies of scale, switching cost, loyalty of the brand, and an absolute cost advantage. For a company to measure up to the level of success that Yahoo! is it would need a substantial amount of monetary funds. Millions in fact of dollars would be necessary for the development and startup of a site like Yahoo!. In many instances it takes an extended amount of time for a company to build its name/reputation and even longer to attract users. Start up Internet providers would not be smart in trying to compete on the level that this company does. The information mentioned earlier about the ease of new entrants into making their own websites is still very relevant to the success of Yahoo!. Although these companies are not direct threats in the beginning it is always necessary to watch the growth rate of these little companies. Yahoo! has to continually find new attractions, that competitors dont have, and ways to keep their customers loyal. The threat of new entrants in search engine market is moderately low because competitors, Google Facebook Inc. , have many servers all over the world that captures so much information about user behavior, a new entrant would have to provide more sufficient search results at faster speed. These new competitors would also be forced to present information from different sources in a more integrated and customized way. Since the turn of the 20th century in this competitive market, the new entrants have to have an absolute cost advantage comparing to others. The new entrants must come up with a better, cheaper and more efficient plan to collect information from diverse parties and allocate the information from itself. Also new entrants have lower cost of producing the services compared with Yahoo!. This brand loyalty is a harsh entry barrier to overcome unless the rival product offering is of primarily and considerably greater worth than what Yahoo! is contributing. Secondly the bargaining power of the buyers/customers is high because of the availability of substitutes, switching cost and the undifferentiated services. Because there are so many search engines in this industry other that Yahoo! users can switch to other engines if they want to with great ease. For this to happen the other engines must prove that they have a substantial amount of performance over Yahoo!. This means that there are absolutely no switching costs for Yahoo! users to switch to Google, AOL Inc. , or Microsoft. One of the main goals of Yahoo! is to get their users on the website and maintain their interest for multiple hours. Through this idea they hoped to attract many people with many different ages at all points and times during the day. Through research we conclude that the advertisers are another of the buyers of Yahoo! Inc. Yahoo! must strive hard to keep their eye popping ads so maintain the continuation of their advertisers. The services that Yahoo! offers are diverse from any other competing internet server. At the home page of Yahoo! you can find any and everything in the entertainment division without have to do numerous searches. The services that Yahoo! ’s rivals carry is much undifferentiated from theirs. Third, the barg

Critical Lens Essay on Rime of the Ancient Mariner Essay Essays

Critical Lens Essay on Rime of the Ancient Mariner Essay Essays Critical Lens Essay on Rime of the Ancient Mariner Essay Paper Critical Lens Essay on Rime of the Ancient Mariner Essay Paper Essay Topic: The Rime of the Ancient Mariner The Romantic period. which lasted from 1780 to 1837. was a clip of invention and imaginativeness. particularly in the field of literature ( hearts-ease. org ) . Not merely was literature changing. but so was the whole universe. There was a strong sense of patriotism. self-expression. inquiries were asked. and people were more concerned with beauty than logic. â€Å"The Lyrical Ballads† was the first romantic piece published. and paved the manner for the Romantic Movement which left a permanent impact on literature. civilization. and manner of life. After the joint attempt of William Wordsworth and Samuel Coleridge in the creative activity of â€Å"The Lyrical Ballads. † Samuel Taylor Coleridge wrote â€Å"Rime of the Ancient Mariner† in the 1790s. Coleridge used his imaginativeness to make superb imagination. supernatural existences. composing that was abstract instead than realistic. and subjects of nature. All of these elements combined to make the most celebra ted verse form during the Romantic Time period. Frost of the Ancient Mariner† is a originative verse form due to it’s glorious usage of imagination. Imagery helps to do Coleridge’s poem romantic because it is a powerful tool that articulates a message in originative and descriptive item. Imagery is frequently referred to as â€Å"the esthesiss that linguistic communication creates in the mind† . Harmonizing to dictionary. com. imagination is the usage of vivid or nonliteral linguistic communication to stand for objects. actions. or thoughts. One illustration of a quotation mark from â€Å"Rime of the Ancient Mariner† that has imagination is the following. â€Å"The death-fires danced at dark ; the H2O. like a witch’s oils. burnt green. and bluish and white. † ( 5 of 20 ) . This is imagery because the reader can visualise the death-fires. and grok what Coleridge was seeking to demo the reader. This is really inventive. and would non happen in existent life. Because of imagination. Col eridge was able to make a really romantic temper. which helped beef up his verse form. Another manner that Coleridge’s verse form is romantic is through intense item and linguistic communication that makes the supernatural appear to be existent. and combines it with the known universe. All who read it inquiry if these supernatural existences truly do be. One illustration of how Coleridge uses the supernatural component is in the undermentioned citation. â€Å"Is that a DEATH? and are at that place two? Is DEATH that woman’s mate? Her lips were ruddy. her expressions were free. Her locks were xanthous as gold: Her tegument was every bit white as Hansens disease. the Night-mare LIFE-N-DEATH was she. Who thicks man’s blood with cold. † ( 7 of 20 ) . This quote uses superb inside informations and descriptive linguistic communication that makes DEATH and LIFE-N-DEATH appear to be existent. Coleridge uses his extraordinary imaginativeness to make two supernatural existences that appear existent and terrorization. Because the Romantic period had mu ch more artistic freedom than the periods before it. Coleridge was able to utilize supernatural existences as a major subject in his verse form. Last. â€Å"Rime of the Ancient Mariner† is romantic because it is abstract and uses the subject of nature to demo that people must love all living things. Coleridge created this abstract atmosphere by utilizing literary elements such as subject and symbol. One illustration of Coleridge’s usage of symbolism is in the undermentioned quotation mark from the verse form. â€Å"At length did traverse an Albatross. Through the fog it came ; As if it had been a Christian psyche. We hailed it in God’s name. † ( 3 of 20 ) . Symbolism is. harmonizing to dictionary. com. the pattern of stand foring things by agencies of symbols or of imputing symbolic significances or significance to objects. events. or relationships. The usage of symbolism in the above subdivision is apparent when Coleridge compares the Albatross to a Christian psyche. such as Jesus. The Albatross therefore symbolizes a holy figure. such as Simon in Lord of the Flies. The linguistic communication in which Coleridge describes the Albatross is besides really abstract. Rather than the ordinary manner of stating â€Å"then came an Albatross. † Coleridge uses his sense of passion. and non ground to compose this verse form. He says â€Å"through the fog it came ; As if it had been a Christian psyche. † Coleridge besides uses the literary component of subject by utilizing nature to demo that all existences should demo â€Å"love and fear to all things that God made and loveth. † ( 20 of 20 ) . This subject is addressed when Coleridge says. â€Å"O happy life things! no lingua Their beauty might declare: A spring of love gushed from my bosom. And I blessed them unaware: Certain my sort saint took commiseration on me. And I blessed them unaware. † ( 10 of 20 ) . This citation takes topographic point when the Mariner sees H2O serpents and blesses them. This is when the enchantment on the Mariner begins to interrupt. because he has begun to appreciate nature. alternatively of destructing living things. In â€Å"Rime of the Ancient Mariner. † Coleridge’s usage of linguistic communication is really original and imaginative. The reader can understand precisely what the Albatross represents. and how the Mariner felt about the serpents. Besides. the Mariner’s emotions flooded the text. which made â€Å"Rime of the Ancient Mariner† a fantastic piece of poesy. By holding an abstract sentiment. â€Å"Rime of the Ancient Mariner† was able to carry through its end in going a romantic piece. In decision. â€Å"Rime of the Ancient Mariner† is a romantic verse form because passion. non ground. ruled. and imaginativeness was more of import than logic. Coleridge was able to utilize his imaginativeness to bring forth eye-popping sentences filled with imagination. supernatural existences. and all of which included authorship that was elusive as a replacing for the logical and mathematical diction. Due to the usage of imagination. Coleridge expressed a message in originative and graphic item. By utilizing nature. Coleridge was able to learn the reader of the major subject in the narrative. to love all living things. Because of his imaginativeness. Coleridge created an abstract narrative that people have come to esteem for 100s of old ages. Because of that. Coleridge became known as the male parent of the romantic period. and one of the greatest poets of that clip period.

Adoption and use of B2B enabling technologies in Australian companies Essay

Adoption and use of B2B enabling technologies in Australian companies - Essay Example In the B2B transactions, the volume of trade is higher and large amount of capital flows between the two organizations involved. The main cause to this is that in a supply chain, involving B2B trade, many sub components involving the purchase and use of raw material in a necessity as compared to a business consumer relationship which involves sale of a finished product to the consumer (Ho, 12). In Australia, there is lack of excellent mailing and telemarketing campaign lists and therefore people who are involved in direct marketing are frustrated. Direct mail is always wasted by being sent to the wrong person and on most occasions, in major companies in Australia, the contact person is the company’s chief executive officer and this executive will receive constantly a series of irrelevant mail that on most occasions are of no use to him or her. In Australia, the maintenance of data and its quality is poor and a large amount of junk mail reduces business campaigns, causing irrit ation among clients, therefore reducing the growth of direct marketing. This lack of choice and low standard of data production creates an opportunity for us to engage in provision of specialist database services and of higher quality, developed through extensive research. As an organization, we should focus on the quality of the database service to introduce in the Australian Market. For the success of the database product to be a reality, proper sales mechanisms needs to be enacted in order to realize the growth of our company the penetration of our services in the Australian Market. As our company grows, the need of developing complex sales strategies also arises, as this will effectively target the desired clients in the corporate structures. In addition, our company has to invest heavily in employing qualified and highly experienced sales personnel as this will facilitate professionalization of our marketing strategies to facilitate penetration of the Australian market. Investm ents in sales will be reflected by the successes our sales team will achieve in meeting the objectives of the organization as it will evolve into a significant player of database marketing in Australia and New Zealand and therefore making it the preferred choice of markers who engage in provision of high value services and products. As the National Sales Director, I am responsible for the performance of the sales team of the organization and because of this; I am preparing a report that will highlight the structure of my sales team that reflects the staff number, their geographic location, their roles and remuneration package. This report will highlight the distribution model that exists and the various costs and revenues expected. From this report, I will start by highlighting my salary, benefits and bonuses and thereafter highlight the salary scale of my staff, their expected benefits and bonuses. Thereafter, I will construct a budget basing on this analysis. In this report, I wil l provide my findings, based on research on the salary scale of sales staff in the Australian market and thereafter provide recommended salary structures of sales people putting into account various incentives our organization shall provide to motivate our staff. As the national sales director, my duty is to improve the sales of our database services to corporate organizations whose sole aim is to improve on the decisions made by these organizations. In marketing our databases services, the basic fundamental principles of marketing must be applied. These involves knowledge of the product, setting of competitive pricing system,

Retail Banking Essay Example | Topics and Well Written Essays - 1500 words

Retail Banking - Essay Example The process of such redefinition is by means of strategic relocation in the economic service sector. Augmented competition, expansion, innovative services, and new-fangled geographic markets construe to the fact that both the gamut of stakes or risks and the stake profile for the banks are considerably transforming. Banks are transforming with the incorporation of economic markets, thereby, facilitating with tremendous opportunities for expansion. The Western banks have accounted for generation of around 90 per cent of the revenue from the interest income which has depreciated to 60 per cent, and sometimes, as low as 40 per cent (Penza and Bansal, 2000). As viewed by Miller, Fee-based income by means of the investment services as well as derivatives are some new-fangled sources of income which are becoming increasingly pertinent for the income statements of commercial banks (Miller, 1988). ... Nearly, every nation, until the commencement of the twentieth century, possessed a domestic retail banking sector which was set apart from its fellow citizens, thereby, being dominated by a handful of developed banks (Ream, 1998). The core assets of retail banks are widespread branch networks where each branch is equal to the others, along with a manager and extensive back-offices. However, this was all limited until the advent of e-Banking. Even though, banks are commonly condemned for construing a customer as various account units, they lucidly comprehend to the fact that it is the customer who is the focus of everything they do. The retail banks which can easily make out the significance of an efficacious customer relationship approach and the requirement to be more customer-centralized for making sure they settle on long-term success. Chronologically, retail and investment banks have been managed along the tracks of business which has resulted in silo vicinity that inhibits banks from turning into customer-centric hubs. The retail and investment banks manage customer information in an efficacious manner by eradicating the storage authorities of the customer information by means of incorporating statistic systems and procedures across various product lines, which has helped in providing the sharing of modern information with the employees. This has helped the banks in comprehending to their customers in a better way, keeping in mind their future fundamentals as well. There is a devastating agreement regarding the

Casablanca Social And Political Mores Of Society Film Studies Essay

Casablanca Social And Political Mores Of Society Film Studies Essay The classical film Casablanca (1942) is a romantic story set in the times of World War II and is about two men who were in love with the same woman. Rick Blaine (Humphrey Bogart) owns the most popular nightclub and gambling hideout Ricks Cafà © Americian that is located in Casablanca. During the war many people wanted to escape Europe for America therefore, people who wanted to escape went to Ricks Cafà ©. Ricks cafà © became heaven for the people who wanted to escape looking to buy illegal letters of transit to allow them to escape. Unexpectedly a gorgeous lady, Ilsa Lazlo (Ingrid Bergman) enters the nightclub with her husband Victor Lazlo (Paul Henreid). Ilsa was Ricks true love who had left him when the Nazis conquered Paris. Ilsa wanted her husband to escape to America; however, she wanted to stay behind in Casablanca after renewing her love with Rick. Though, Casablanca did not end in an entirely happy ending because Ilsa has escaped with Victor. The director (Michael Curtiz) uses many elements throughout the film such as: using actors, dialogue, elements of lighting, elements of camera movements, sound, editing and production design to show the audience the understanding of the whole story. The director used different styles throughout the whole film to send an emotional, and political messages implied by the characters action. Actors The director (Michael Curtiz) uses famous stars Rick (Humphrey Bogart) and Ilsa (Ingrid Bergman) in the romance film Casablanca. Rick as a mysterious handsome cafà © owner with a love past, set up in the business with his friend Sam (Dooley Wilson) as a piano player. In addition, all the refugees are under Ricks protection which means that he sells illegal documents for the refugees who wants o escape to America. Curtiz makes Ricks cafà © seem very real. In addition, the film focuses on Rick clash between love and virtue: since he must choose between doing the right thing by helping Ilsas husband (Victor Laszlo) escape or his love to her. Also Curtiz chooses Ilsa (Ingrid Bergman) to be a beautiful lady who Rick falls in love with, and married to Victor Laszlo (Paul Henreid). Ilsas role is basically a lover and a help a great man (Victor). The movie is a metaphor for American involvement in World War II. Curtiz makes the dialogue very touching and ironically funny. Movement Casablanca obviously prefers closed formal compositions as opposed to open one, and opening framings play a famous role in the visual design and staging of shots (visual design refers to the static organization within shots while visual staging refers to organizational shifts within shots). I will speak about the scene where Rick had his Paris flashback and waiting for Ilsa to show up after she arrived to Casablanca. The shot demonstrated to the audience how the camera was moving from right to left movements from Ricks face to his hand which tips the glass. Moreover, the second shot shows the audience the camera movement that was following Sam the piano player walking on the right towards Rick leaving space between both Sam and Rick and the door was showing in the background. This shot sets up the audience for the approaching scene where Ilsa will enter unexpectedly from the door in the background. After that, Ricks grabs the alcohol bottle so he can pour a drink for himself; by doin g that it showed a clear view of Ilsas entrance. This scene provides attention towards Ilsas entrance. When Ilsa is about to enter the cafe both Rick and Sam immediately turned their heads towards the door, the lights where darkened before Ilsas entrance; and when Ilsa does enter, the lighting of the room is back and it highlights that Ilsa is framed by background door. In this scene there were many pauses on some parts to show the importance of the character or information such as the faces, hands, body movements and eyes. Therefore, by doing the pauses they will grab the attention of the audience towards the specific shot. According to Louis Giannetti, movements that are from right to left physical movement in this direction seems natural however, movements from left to right seems mysteriously tense and uncomfortable. (Giannetti, 2010). Sound As well, the major musical pattern which is the song that Ilsa asked Sam the piano player to play her and Ricks song As Times Goes By. The song showed the audience the love and romance between Ilsa and Rick. The music appeared again when Rick was lost in his sad memories, in the flash back sequence in Paris. By playing the song it will bring to the audience an emotional atmosphere. According Louis Giannetti in Understanding Movies, music merged with lyrics, music acquires a more real content because words have specific references to the film. With or without lyrics, music can be more specific when contrast with film images. (Giannetti, 2010). In Casablanca, while playing the music in Ricks flashback it showed the audience the love between both Rick and Ilsa. Furthermore, according to Louis Giannetti, loud sounds tend to be threatening and intense; however, quiet sounds strike as delicate, hesitant, and often weak. (Giannetti, 2010). Moreover, when Rick remembers the time he spent in Paris with Ilsa, when they were in the car driving or drinking wine together there was a soft music playing in the background which showed the audience that it is a romantic and happy scene. Also, when the German war planes were overhead, the tanks rolling down the road towards Paris and the German troops crossing the river the music that was playing in the background was loud which illustrated to the audience that there is danger. When Rick was going o take the train from Paris there was the sound of heavy rain at the station, and when the conductor says All aboard, last train leaving in three minutes this demonstrates to the audience a very anxious and nervous scene to whether Ilsa will be showing up or not. After remising there was a freeze shot where no music was played and suddenly music was played when Ilsa came in this illustrated that this is when something will unexpectedly happen. Lighting Moreover, Casablanca shows many techniques of film noir, mainly with the use of shadows and lighting throughout the film. The effect of lighting in Ricks Flashback to Paris is the only bright sequences in the whole film that helps the audience to understand the happiness of Rick and Ilsa when they were in Paris. Rick is sitting, drunk and in a total dark room remembering the good times he had with Ilsa in Paris. The sudden change from dark to light illustrates to the audience the comparison of how Rick was happy in Paris and unhappy now. The final scene in Paris, where Rick is waiting under the rain for the train, the cloudy gloomy clouds and dimmed lighting on the scene indicates that Ilsa will not be showing up. It tracks the set up pattern of the light scenes are the pleased and joyful and the dark scene are sad and misery. In addition, the logo in Paris cafà ©, a shadow on a white background, this shows the whole scene a bright and happy tone. This illustrates for the audience t he mood and purpose of the flashback. Moreover, the name of the cafà © La Belle Aurore which indicates the meaning of the beautiful sunrise; this is another point of the good times they have experienced in Paris. On the other hand, the logo for Ricks Cafà © Ricks Cafà © Americian, has white letters on a dark background which shows the differences between both cafes. This use of lighting demonstrates the happiness in Paris and the sadness in Casablanca. Furthermore, in Casablanca Ricks face is glowing through the whole film; however in one scene his face was not glowing (this shows that the shadows on Ricks face demonstrates the loss of the power). This scene is when Rick was drunk waiting for his love Ilsa in his cafà ©. This point out that Rick has lost all the power and that Ilsa holds significant influence on him. According to Louis Giannetti in Understanding Movies, the use of light and shadows creates mood and emotional impacts on films. While using spotlights, which are hi ghly selective in their focus and intensity, the director can guide the audiences eyes to any place of the scene. There are various different styles of lighting, usually is designed as a lighting key, the style is connected to the theme and mood of the film, as well as its type. Tragedies and melodramas films are usually lit in high contrast, with harsh shafts of lights and dramatic streaks of blackness such as Casablanca. In general, films have darkness suggests fear, evil, and the unknown. On the other hand, lightness suggests truth, joy, and security. (Giannetti, 2010) Dialogue In addition, the dialogue of this scene is very touching to the audience. After the Cafà © has closed and streets are empty, Rick is depressed sitting in a dark room while smoking cigarettes and drinking alcohol heavily. Ricks face is completely unreadable. Sam feels that Rick is troubled and says to Rick Boss go home to bed. Rick stubbornly tells Sam that he is waiting for a lady Rick is expecting Ilsa to come back to him. Shes coming back; I know she is coming back. This shows the desperation and the bad mood Rick is feeling. Then Sam again feels that Rick is trouble and suggests that they should take the car, get drunk and drive all night or stay away until Ilsa is gone so Rick can avoid seeing Ilsa. This shows that Sam is worried about Rick. Before Rick starts to reminisce about the good memories both of them had, he then pound his fist down on the table and says out of all the cafes in town she has to walk in mine. Then Rick raises his head, trying to get his control and power back Rick madly orders Sam to repeat the song he played for Ilsa As Time Goes By: Rick: What is that your playing? Sam: Oh, just a little something on my own Rick: Well, stop it! You know what I want to hear Sam: No, I do not Rick: You played it for her; you can play it for me Sam: Well, I do not think I can remember Rick: If she can stand it, I can. Play it! While hearing As Time Goes By, the camera blurs into a dissolve from his face into a flashback- it takes Rick back to happier moments with the romance he had with Ilsa in Paris. Ricks remembers the past to oppose the explanation that Ilsa will tell Rick of her disloyalty in Paris. Rick feels rejected because of his true feeling for Ilsa and Ilsa leaving him in Paris without any explanation. At the end of Ricks remembering, the camera pans from left to right, locating Rick drunk. The camera relocates Rick on the left when unexpectedly the door of the cafà © opens. Ilsa appeared wearing a scarf and a white coat. As Rick expected, Ilsa has come back to him, but she gets up Ricks angry feelings by telling him that she would not have came to Casablanca if she had known he was here. Ilsa tries to talk to Rick but he refuses to hear the explanation she has. Rick hesitates in talking: Rick: Why did you have to come to Casablanca? There are other places. (This showed the audience how miserable he is when he found his true love with another man). Ilsa: I would not have come if I had known that you were here. Believe me, Rick, it is true. I did not know. Rick: it is funny about your voice, how it has not changed. I can still hear it. Richard dear, I will go with you any place. We will get on a train together and never stops. (Rick saying this to Ilsa shows that he is being sarcastic and he is hurt). Ilsa: Please do not. Do not Rick! I can understand how you feel. Rick: Huh! You understand how I feel. How long was it we had, honey? Ilsa: I did not count the days. Rick: Well I did. Every one of them mostly, I remember the last one the wow finish. A guy standing on a station platform, in the rain with a comical look on his face, because his insides had been kicked out. After completing the conversation, Ilsa tries to continue explaining her past story, with tears in her eyes, the reason for keeping her secret from him earlier. But Ricks rude sarcasm and irritation stops Ilsa from continuing her explanation. Editing Furthermore, editing is a very important technique to any film. Editing is used expansively and is more stressed than other film techniques such as panning or dolly shots, angels, light, mise en scene and tracking. Editing is not only important for the storyline of the film but it is significant in the sense that it allows for the engaging of several types like action, romance, and history. Through the use of cuts, the director can show numerous coincident scenes at ones that represent a different genre. According Louis Giannetti in Understanding Movies, editing is and artistic and narrative process by which scenes shot for a film are put together to create a logical visual and a narrative form. One of the most important elements about editing is that it removes the unnecessary time and space in the film. With the connection of ideas, editing associates one shot with another or one scene with another. (Giannetti, 2010) Production Design The main point of a film is that it tells the audience the story. All the films are based around a plot or storyline that includes many scenes and sequences all of which it contributes to the overall story. The use of the camera and editing is an important element of moving the image language. The director uses basic elements to get their point to audience, such as: the dialogue sequences that occur by a series of shots from one actor to another, the sequences of the scenes that will point out their point in the film. The lighting of the film can show who, where and what is important. The music can illustrate the importance of the scene. They can also point out their point to the audience by illustrating it as a story such as Casablanca the director used a storytelling technique. The director raises the some types of questions that would be asked of any manuscript document- questions about its information content, its background context, and its historical influence. Also, demands of the close reflection of camera angle, lighting, shot composition, editing and the ways in which each of these and other elements of visual language add slight patterns of understanding. If not a frame-by-frame or shot-by-shot analysis, surely a scene-by-scene or sequence-by-sequence breakdown is essential for understanding the order of images and how they may play on one another and interact with whatever soundtrack there may be. (OConnor, 1988) Sum Up To sum up, lighting, movements, sound, actors, dialogue, and editing are very essential in a film. Therefore, these elements help to provide a vivid image in the audiences head, to point out their main issue across the film, and to emphasis the important parts throughout the whole film. The director should know all of the types of elements to make sure he/she uses the correct element added in the film. If the director uses the wrong element in the film he/she may be sending a wrong message or picture to the audience. Argument of Films Reflecting the Political and Social Mores of Society at the Time of Creation Some historians argue that films reflect the political and social mores of society at the time of creation and some say otherwise. This question is arguable because it can either be that the film reflects the political and social more of the society or the society drives the entertainment. However, social and political issues can affect films and films can affect the society. Any film can be based on a political issue or a social issue that is happing in the world for example, like financial crisis there has been many films made about it or based on a history of the famous piano player Wolfgang Amadeus Mozart and Antonio Salieri in Amadeus. Films can be based on a social issue that has to do with under age prostitutes, buying illegal guns such as Taxi Driver; this kind of social issue can be seen in the world. Films can do what books cannot do: provide the audience with a story, as well as an image to back up the story. Watching a film or a commercial is a very inactive activity, allowing the audience to sit, stare and absorb everything that is presented in the screen. Films can symbolize a powerful element that can spread the ideas in a quicker form. Film-makers often manipulate their audience into believing that what they are seeing is the truth. Some film makers can also twist the truth in the film. By using a variety of techniques in their film, an audiences feeling towards one subject or another can change after watching the film. While watching the film no matter what their political or social views, their views can be changed towards the end of the movie. This kind of reaction to the audience is because of the lighting, camera movements angles and overall screen play on the film. Films can affect society in various ways. For instance, many films can affect the audiences attitudes an d morals like horror and violent films in some cases the film makes the audience act out the way they see it in the film. The audiences can start acting violent and aggressive and by doing that they will affect the society as a whole. Moreover, war films often have big bodily fit men as sergeants and most of time they would be smoking cigarettes when showed in films. Many people started buying cigarettes to be like those men this also affects the society. According to The Journal of Marketing, the president of the California state senate recently held a hearing on the issue because he believes that screen smoking does have an impact on young people and he wants the industry to respond to this problem. (Pechmann Shih, 1999). This example shows the audience that films do affect the society and the industry. Drug films also teach the audiences that doing drugs makes the audience look cool or selling drugs can make you rich. Romance films show the audience that everything ends happily when in reality not everything ends happily. Those examples changes the way the audience sees things and changes in their beliefs, perspectives and values which also affects the society. Films are cultural works of art that are formed by cultures, which reflect those cultures. Films are considered to be a vital art form, a source of popular entertainment and an influential method of educating of teaching the audience. According to the book History in Images/ Images in History: Reflections on the Importance of Film and Television Study for an Understanding of the Past, what films hides in the cinematic gift are the moral narratives needed to maintain the society that produces and supports these stories in films in the first place. Film packages this social gift in alluring visual images, economic clarification, romantic myths, political explanations, emotional validation, and convincing religious and legal value systems. The generis narratives that characterize much of the current cinema are intended to be traditional are designed to generate a sense that the audience has moral responsibility to head the warning of the film. The advice which comprises the cinematic gi ft is concerned with how to be recognized and how to function as a proper individual in the particular society that offers the film. The audience is exposed to socially excused instructions about how the society and individuals should ideally function. If the film gives the audience social misinformation understood in terms of entertaining story, the audience must, according to the laws of reciprocity give it back a promise to maintain the type of society that will continue to create and support stories. Some audiences see life as if it were just like in the movies, films that are created and controlled by a small number of audiences who maintain a limited vision of the social as well as the individual body. (Mascia-Lees Sharpe, 1992). Since 1930s, films have become major factors in politics and the culture. Film and culture implement an overly simple, reflective model of the film-culture. The issue demands some understanding of theory and recognition of the need to understand a film as one part of a much larger, complex and ever-changing culture. Understanding a film as artifact needs a consideration of its production background, the difficult joint process involved in its creation, and the political or other reasons a film may be meant to serve. Based on the acknowledgment that the audience may read in a single film differently, attention has focused on the ways in which class, gender, and political associations influence the understanding of a films signs and symbols. Film makers should draw awareness to equally vital differences in the meaning films hold for people in various cultures or other eras. Film makers should ask themselves if the films current at the time, social or culture influences that may have le aning the audiences at some specific place and time in the past to react to a film in one way or another. (OConnor, 1988). Conclusion In other words, this is a debatable issue; research could not come to an answer, whether films reflect the political and social mores of society at the time of its creation due to the fact that it depends on each societys value and priority. However, film has a huge influence on forming our thinking or it sometimes reflects real life, the issue is important. Society can drive the entertainment industry. Social and political mores of society can affect films which create a film within a specific moral, social or political, for example, Casablanca it is driven by the society with a political issue since it was set at the time of War World II and the film was about the refugees trying to escape to America.